Terms of Service

These terms govern the use of Loyalty+ ("the Service"), a hosted loyalty-program platform operated by AlexLabs, Ireland ("we", "us"). By creating an account you agree to these terms on behalf of the business you represent ("you").

1. The Service

Loyalty+ lets businesses run digital loyalty programs: QR-code check-ins, points, rewards, customer notifications, and integrations with third-party point-of-sale and commerce tools. We host, operate and update the Service; features may evolve over time.

2. Accounts and acceptable use

You are responsible for your account credentials, for the accuracy of the information you provide, and for all activity under your account. You may not use the Service to send unlawful, deceptive or unsolicited communications; customer notifications must relate to your loyalty program and comply with the laws that apply to your business, including consent requirements for marketing messages.

3. Plans, trials and billing

New accounts start with a 14-day trial of the Pro plan, no payment details required. After the trial, accounts continue on the Free plan unless a paid subscription is purchased. Paid plans (Pro, Growth) are billed monthly in EUR through Stripe and renew automatically until cancelled. Plan limits (customers, stores, included SMS) are enforced by the Service; SMS beyond a plan's included amount requires prepaid credit packs, which are non-refundable and valid for 12 months. You can cancel any time from the Billing page; access continues to the end of the paid period. Prices may change with at least 30 days' notice.

4. Your customers' data

Data about your customers (names, phone numbers, email addresses, visits, points) belongs to you. We process it only to operate the Service on your behalf, as described in the Privacy Policy. You are responsible for having a lawful basis to collect and use your customers' data, and for responding to their requests where the law requires.

5. Availability and support

We aim for high availability but do not guarantee uninterrupted operation. Planned maintenance and factors outside our control (including third-party providers for payments, SMS and messaging) can affect the Service. Support is provided by email on a reasonable-efforts basis.

6. Liability

The Service is provided "as is". To the maximum extent permitted by law, our total liability arising out of or related to the Service is limited to the amounts you paid us in the 12 months before the claim. We are not liable for indirect or consequential losses, or for loss of data caused by factors outside our reasonable control. Nothing in these terms limits liability that cannot be limited by law.

7. Termination

You may delete your account at any time. We may suspend or terminate accounts that violate these terms, create risk for the Service or other users, or remain unpaid after notice. On termination we delete your data in accordance with the Privacy Policy.

8. Changes and governing law

We may update these terms; material changes will be announced by email or in the app at least 14 days in advance. Continued use after changes take effect constitutes acceptance. These terms are governed by the laws of Ireland, and disputes are subject to the jurisdiction of the Irish courts.

Last updated: 9 August 2026 · Questions: alex@alxlabs.dev